When Olympic champions are crowned at this year's winter games in Vancouver, these elite athletes will be taking home more than just gold, silver or bronze medals—they will be playing a role in Canada's efforts to reduce electronic waste. That's because each medal was made with a tiny bit of the more than 140,000 tons of e-waste that otherwise would have been sent to Canadian landfills.
That's because each medal was made with a tiny bit of the more than 140,000 tons of e-waste that otherwise would have been sent to Canadian landfills.
Whatever next? A beef medallion?