Google's search engine was the most-visited website in the UK in 2007 with an average of 27.1 million hits each month, according to statistics.
What might surprise surfers though is the UK's fastest-growing website - BeatThatQuote.com with an increase in traffic of 1,165 per cent over the year.
Its growth was far in excess of Facebook, which was the second fastest-growing site, with a traffic increase of 781 per cent, statistics from web monitor Nielsen Online showed.
"Many will be surprised to see that Facebook wasn't the fastest growing site of the year, this honour went to price-comparison site Beat That Quote ? a reminder that the internet provides valuable services other than virtually poking friends and acquaintances," said Alex Burmaster of Nielsen Online.
However, in terms of websites that encourage surfers to come back again and again, Yahoo Widgets won out, with the average visitor coming back to the site 23 times in a month.
"In terms of 'stickiness', however, services from the large portals tend to perform strongest. Yahoo's widget service has people coming back on an almost daily basis and AOL's email service and MSN/Windows Live Messenger visitors tend to go there two in every three days," said Burmaster.
www.nielsen-online.com
Topic: Top-performing sites of 2007 (Read 493 times)